Like Siri, but a real person, with 20 years experience driving high-stakes revenue generation in aesthetics.
I'm an on-call advisor for high-growth practices--- ready to answer your pivotal questions and guide your critical decisions in marketing, revenue generation, people management, & performance navigation.
Expert advice, when you need it, and for less than your monthly coffee budget.
First, what this is NOT: I’m not an expensive consultant charging for every minute.
Instead, I’m who you ping, when critical challenges arise.
It's like your biz "Ask Siri"...
I'm your on-call, go-to advisor to guide you through pivotal and critical decisions, as they pop-up, within marketing, growth, people management, and performance.
EXAMPLES....
Is this latest marketing pitch a good investment or waste?
How can I get more of my current patients coming back in?
How can I get more ROI out of each employee?
How can we make our upcoming event more profitable?
How should I view the ROI on this marketing effort? Should I keep or cut it?
Is this rep's explaination of ROI reality?
How should I navigate this difficult emotional employee this week?
How can I get my team to be more accountable?
You or your designated point person text or slack me a question.
I’ll get back to you within 24 hours with a detailed recommendation and the reasoning with data, sent via Slack, text, or an audio note.
Hi, Kelcy Heringer here!
With two decades of expertise
in aesthetics, I have led $50-$250M Commercial Growth,
Strategy, and Marketing teams and efforts at AbbVie,
Bausch, and RealSelf.
In working with over 5,000
of practices,
I repeatedly saw 2 key challenges for practices like yours...
You’re expected to be a medical expert, but now you’re also supposed to be a pro at marketing, growth, and performance. So overwhelming!
And with so many people pitching you, often smoke and mirrors, who can you really trust? And consultants and agencies are sooooo expensive with no guarantees.
Practices tend to run what I call 'pretty friendly' rather than with a high-accountability framework. Without a solid weekly and monthly performance system, predictable revenue becomes more of a gamble.
20 years in Aesthetics & Plastics
Worked with 5,000+ Aesthetic Practices
2x Growth & Marketing Executive
Managed, Coached, and Mentored 1000s
If I'm not 2x my ROI, I'll Refund you
From Montana! I'm Honest!
We are partnering to ensure he's spending his marketing $s in smart ways.
We cut $24K in annual marketing spend as it was garbage ROI. We reinvested half into growth experiments with 5x yield.
Guided the new COO on establishing a performance rhythm to align key stakeholders with top revenue priorities.